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Explore the core components of the music industry

The structure and key players within the music industry ecosystem

Understanding revenue streams, from touring to streaming royalties

Roles & responsibilities of record labels, managers, agents, and publishers

Effective strategies for managing artist-label relationships

Real-world case studies of indie artist successes and major label dynamics
Learning Objectives
Understand
the structure of the music industry, including key roles and business models.
Explore
the various revenue streams available to artists and how they are generated.
Learn
about the roles of record labels, artist managers, booking agents, & distributors.
Develop
an understanding of how the industry is adapting to digital trends and streaming.
Volume Guide
This volume provides a foundational understanding of the music industry, including key players such as record labels, managers, booking agents, and distributors. Students will learn about the various revenue streams available to artists, including live performances, publishing, and streaming.
Chapter 01
Music Industry Structure
The key players in the music industry: artists, labels, managers, publishers etc
Chapter 03
Record Labels
Differences between major and independent labels,
how they operate, and the pros and cons of each
Chapter 05
Music Distribution
Different music distribution channels available to artists,the shift from physical to digital
Chapter 07
Artist & Label Relations
How artist-label relationships work, the different types of deals and the dynamics of power
Chapter 02
Revenue Streams
Most critical revenue streams available to artists,
songwriters, and industry professionals
Chapter 04
Managers & Agents
Roles and responsibilities of managers and agents, how they contribute to an artist’s career
Chapter 06
Case Studies
Case studies of artists who have found success in the independent music business
Chapter 08
Creating a Business Plan
Strategic planning of revenue streams, relationships and distribution for financial success
There's more...
Each chapter offers a practical assignment to help put your knowledge into practice and start making waves in your career. Plus, test your knowledge of Music Business Essentials with an End of Book exam!
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